Congratulations, you’re on the right path! Moving to etailing is definitely where retailers need to be right now. You’ve done all your market research and you know your niche. But, what next? What do you actually need to know when you move a physical store online? How to transform that bland webpage into a friendly and fun online store? Here are the five transitional steps you’ll need to take to succeed as an online seller.
Integrating your products with your CMS
First of all, the technical bit. Unless you’re a developer (lucky you), you will need to host your online store on a CMS (content management system) that is easy to maintain. Your CMS choice will depend on the size of your store (the number of pages and products) so it’s important that you start mapping out the scale of your online store as soon as possible.
- You have to dogmatic and plan out all your product categories in advance. Use visual aids, online tools, spreadsheets, whatever you need to get the job done. (Here are some different ways you can map out your ecommerce store).
- Plan for the future. Even if you start with a small online store, try to picture where there will be growth as categories expand.
- Take into account your keywords and your audience. You must reflect your users’ language and emulate their online shopping habits to be successful. You can change your own systems in order to sell better, but you won’t be able to change how customers search online. Use keyword research tools and Google Trends to survey the market and get a feel for how people are searching for your products. Don’t just rely on your bricks and mortar knowledge – seek more.
- What options have you got? There are loads of platforms out there to choose from, it’s all about finding one that suits you. In a rush? Set up an online store fast with a customisable CMS, or go for a scalable option with open-source Magento
- Product insertion into a CMS always takes longer than expected so always plan ahead.
Mapping out your digital brand
Yes, you can get a logo for five dollars on sites like Fiverr, but is that really how you want to manage your store’s digital brand? Your audience will make a lot of assumptions and judgements based on the look and feel of your brand.
- Branded signage, a clean shop floor, relaxing music, friendly staff in nice uniforms – all these first impressions will be made by your online store instead.
- Make sure there’s an obvious connection between the types of products you sell and the way that your brand looks.
- Brand colour harmony is crucial – get professional input on the colours you are choosing. Don’t forget accessibility considerations when choosing colour; you need to design a site that can be easily used by everyone
Conducting technical & SEO audits
Sometimes a soft launch approach for a new online store is preferred as it allows SEOs and developers to do their magic. (They will do things like crawl the site and all its URLs to check for any indexing or duplicate copy issues).
- In order to rank, you will need to make sure that you store is built in an SEO-friendly environment. Many CMSs handle a lot of this for you, but you will have to have extra checks and audits too.
- Factor SEO into the web build early on and get expert advice on the decisions you make. SEO will have a huge impact on your store’s success, so don’t take it lightly.
- Get familiar with web reporting functions so that you’re ready for the information you are going to have post-launch. You need to get very friendly with your analytics (or data team). They will be your best friends in the first few months as you adjust anything in your store that isn’t working so well.
Planning your big launch
Web builds and projects like these do tend to run over time, but that doesn’t mean that you can get sloppy with your launch plan. So many web builds run out of steam towards the end, but it’s an absolute top priority to have a proper launch plan. Whether it’s a tiered launch, or a big bang opening; make sure you’ve got the capacity to deal with the onslaught of web traffic and a solid promotional plan.
- Test server response times and make sure the website can cope with live contact with web users.
- Plan out your social media strategy for the big day. It’s probably best to pre-write a lot of the content so you aren’t up writing posts till three am the day before. Don’t underestimate the volume of posts you are going to need during the first few days.
- Online PR is your friend – this is the moment to cultivate relationships with bloggers and other publishers in order to get your products and store featured. Speak to people around you in the business community to see if they can help.
- What if something doesn’t work? What if the server crashes? Are your Twitter cards whitelisted yet? (Check your Twitter validation here with your URL). Plan for all eventualities.
Mapping out your content calendar
Content is your big weapon in the online selling world. When promoting your store online, you need to prioritise writing the right sort of content, not just creating scattergun copy. You will need to plan out a proper seasonal editorial calendar.
- Tie in your content with seasonal promotions. Seasonal selling is massive in some ecommerce niches and if you aren’t prepared, you might miss out on important leads and revenue.
- You might need to hire external copywriters to help you implement your content plan.
- Balance ‘sales’ copy with content that is entirely focused on helping the user and solving their problems. Don’t make it all about you – make it about them.
Did we forget to cover a crucial step? Tell us what other things retailers need to do when moving to an online store below in the comments.
Patrick Foster, ecommerce entrepreneur, coach & writer.
Which is the personalization level expected by consumers? Do brands instill the “luxury feeling” during the entire purchase process?Read more
How to Exponentially Grow Traffic Using Ego Bait Posts – Blogging for Links and Social Mentions
When you’re developing content on your site it comes down to two steps. Step one, make outstanding content that is relevant to your users. Step two, promote the hell out of it. However it’s not easy to convince sites and other brands to mention your content no matter how good it is. One of the best ways to out-reach to influencers and other businesses in your niche is to simply mention them in your content. Ego-bait is simply an asset on your site such as blog, list or article that mentions other thought leaders in your industry with the aim of connecting you to them and gaining social shares and mentions.
But Why Use Ego Bait Posts?
When you’re relatively new to an industry or a small player getting on the radar of industry leaders can be a challenge. People don’t know who you are. Ego posts are any easy way to address that challenge. A good ego post is a way to introduce yourself to leaders by mentioning them on a blog post or social share as appose to simply getting in contact with them and saying check out my site. The key is to make your content interesting and relevant to them and your audience.
The beauty of ego bait is you can reach a much wider audience than you can on your own. A good ego post will be irresistible to share. Getting your influencers to share, tweet and mention your post puts you in touch with their audience. Not only does it give you the opportunity to exponentially grow your traffic, but it gives your brand credit and authority through being mentioned industry leaders in your field.
How to Form an Ego Post Strategy
The first step in creating an ego post strategy is to create a piece of content that is thought provoking and relevant to your industry, and of course is searched by your customers. The aim is find an angle that allows you introduce yourself to key opinion leaders. The key is to create a piece of content that is so interesting they will feel compelled to respond, share and hopefully link to your post. A few options are presented below but there are many more. Get creative and find a new way to mention and provoke engagement through the content on you site.
One example is to create an opinion curator piece. This methods involves asking a question that is a hot topic and relevant to your industry. A current good example for the SEO industry would be to ask questions relevant to Penguin 4.0 such as:
“Will Penguin 4.0 Finally Kill Off Private Link Networks? 10 SEO Experts Discuss?”
Or for Social Media
“Facebook Blue Print Certification? Is It Worth It? We Asked 10 Experts Their Opinions”
In using this technique you are getting two benefits. A piece of content that has a great authorship of thought leaders giving your piece tonnes of authority. Plus the likelihood is once the content is published your influencers are going to share it.
Another form of ego post is a list. Lists are a great way to get mentions from other products if you sell a good. Essentially these are “the best of” or “top ten” style posts. Try to think of products that are related to your niche, but are not your direct competitors. This form of ego bait is perfectly suited for online marketers. For example say you sell surf apparel, a good ego bait post might be: “10 Surfing Apps That Will Take Your Surfing to the Next Level”. You know this article is relevant to your customers but it’s not in your competitive market. Then once you’ve written the article notify the app developers that you’ve given them a review and ask permission to use some screenshots of their app for the article. More than likely they will be more than happy for the free publicity. Once the article is done you can request a share. Many of them will do so, gaining you free mentions on their social media pages and putting your brand in front of their customers.
Another successful strategy is to ask for an interview with a key opinion leaders. Interviews are not only a great way to get your brand out there with a key influencer but is a great way to make connections. The aim is not make the interview both flattering, but you don’t want to be a complete brown nose. Make sure you have some challenging questions that will show off their interviewee’s expertise in the subject.
Ego bait doesn’t have to be a one off content piece strategy. Try incorporating it into your everyday blogs and social media posts. Everyday mentions is about showing your readers some content that they may be interested in. Sharing influencer’s content and linking to third party content in your social media posts are example of everyday mentions that can be leveraged. It shows the person receiving the mention that you value their knowledge and content. Make sure you reach out to the experts you mentioned to let them know you gave them some love. You may only get a thank you, but you may get a social share or even a link in return.
So there you go. Ego bait tips and techniques that can really drive traffic to your site. Of course you don’t want all your posts to be ego-bait. Think of ego bait as part of your overall SEO strategy for making connections to leaders in your niche. It’s a bit of unfortunate term ego bait. Because it makes it sound more manipulative than it is. Really, it’s about showing others you appreciate their work in the hope they will return the favour.
Daniel Deelstra is a keen digital marketer, SEO and entrepreneur from Perth based marketing agency The Marketing Mix. Daniel is passionate about business growth using all digital marketing channels. Always scoping for innovative ways to communicate with customers, and provide engaging content, Daniel loves nothing more than driving sales through qualified web traffic and leads
Source: www.marketingmix.com.auRead more
The main concern about attending an online conference is that you are not able to meet with people live or face to face. From our side we did our best, so you guys can meet, chat and network online on 6-8 December at the first online conference Meet Magento World 2016.
But we have great news for those who really want to spend these 3 days among their Magento friends and co-workers. You can join your local community and watch Meet Magento World together at our special Viewing Spots. Some of our partners and sponsors have already supported us in organizing these spots and we are sure that other partners will join soon.
What you can expect from MM16WOLRD Viewing Spots ?
First, we will give you a discount on our Regular Tickets, if you want to watch conference at the local spot you can buy your ticket at the price of $200, instead of $300. Not bad, eh? All you need to do is to send an email to email@example.com and we will provide you the ticket link!
Of course our organizers will take care about the comfortable area for watching Meet Magento World broadcasting. Snacks, drinks, the one and only meet magento spirit, friendly atmosphere and who knows what else – are waiting for you!
You’ll be able to meet with others live, your magento friends and people who just want to become a part of community will be there to share this event with you.
Why this initiative is important for our organizers and for attendees as well?
Once you were a host of Meet Magento event, you’ll never miss a chance to do it once again. To take part in new activities always was the hallmark of the Magento Community and we are highly appreciate our partners for their support.
“As there was no plan for a Meet Magento Switzerland this year, I decided to organize a local viewing in Zürich of the Meet Magento World. It will take place on 7th December at the Coworking Citizen Space. We would like to provide a different approach and opportunity to the people to meet and share each other about Magento. The idea behind is to give access to a one day event and giving to the attendees the chance to ask questions and share experience directly with the other attendees. Like the Meet Magento World event itself, it’s the first time we do that, so we hope that the idea will be welcome and will attract few people. By taking a ticket, the attendees can also watch the conference online the day before and after the local viewing date.”
Sylvain Rayé, Founder at Diglin GmbH
“We love Magento community and will be happy to host other developers and Magento users who want to attend the conference together in our venue. It’s unique way to organize local 3-days long meet-up to discuss all types of Magento ideas and experiences between daily work.”
Kuba Zwolinski, Founder at Snowdog
Become a Viewing Spot for your local community
We are open to add more viewing spots on the Meet Magento World map. If you feel that this is going to be awesome 3 days (as we do) and you are able to provide a great viewing location for your local community – just contact Annemarie Hache, Marketing & Events at Meet Magento Association. We will provide you with the information, tips and tricks you need to make an awesome event.
“It’s a big honor to be a part of the greatest eCommerce community in the world. The main power of Magento ecosystem is in collaboration between magento developers, experts and evangelists. We’re struggling to improve networking in Ukrainian Magento community. So we decided to become a watching spot for Meet Magento World – the first online Magento conference. Such format saves time and travel costs but it has restrictions related to communication. In our comfortable space you can watch the conference in real-time during all 3 days with Magento friends.”
Sergey Lysak, CEO at Eltrino
We believe that the Magento Community is always open to new experiences and opportunities. And we are aiming to use all possible approaches to deliver you only benefits from your participation. So it`s up to you whether you want to experience Meet Magento World at home sitting in your comfortable couch, in the office with your colleagues, or to join a local community and to share this event with them. No matter what you choose, you can expect a massive Meet Magento effect which is always accompanies all our events.
Check out the VIEWING SPOT MAP here >>Read more
Only one month left to the first online conference Meet Magento World 2016. As you already know our virtual conference is aim to gather developers, merchants, Magento experts and true eCommerce gurus from all over the World in one place – at our online broadcasting channel.
Now we want to navigate you at our virtual venue, so all our attendees can be sure that an online conference is not inferior to our live events.
So, let’s take a look a bit inside #MM16WORLD.
All participants after they logged in will enter the Foyer, where they can watch a small video tutorial, which is explaining how the virtual platform is working. Also here you can see the navigation bar, so you can get access to the Information desk, Exhibition Hall and Auditorium.
You are able to see the number of attendees and can also connect with every attendee via chat. Every attendee has an virtual business card which can be handed over in chats.
And good news for our partners, each of you can have a virtual booth with even more features than the real one. At the Exhibition Hall attendees can choose a booth which they want to visit and have a chat with representatives of the company.
Every exhibitor can deliver a video of his company which is played automatically when you visit the stand. Also our participants can download flyers and other information at each stand. In case just chat is not enough participants can use video meeting groups for one to one or group meetings.
At the Auditorium you are able to watch our live video sessions, you can decide whether you want to pay more attention to the presentation or to the speaker, these screens are configurable for you needs.
During live panels there is also available chat room where you can discuss with others participants current session. After their sessions our speakers will be able to answer all your questions in the Networking Lounge. In case you need support or help you can appeal to the Information desk.
This just a small tour guide to Meet Magento World 2016. We hope you’ll enjoy your participation and new experience. If you are excited about our first upcoming online conference as much as we are – there are still tickets available for you.
The Regular ticket gives you access to the live event. You can follow all the sessions live at the time displayed in the program. The Regular ticket + Video Copy gives you the extra possibility to download the video recordings and extra materials that will be published after the event. So go ahead and get yours!
Three days full of networking, over than 50 totally new sessions from the best speakers, chance to present you company worldwide and to discuss eCommerce trends with experts from different industries.
6 to 8 December 2016 Meet Magento World – you just cannot miss it!Read more
It is time to lift the curtain and bring in a few new facts about the Meet Magento World – the first and only Magento Online conference.
On December 6-8 the fully online Magento conference will get together attendees, speakers, sponsors, merchants and all Magento addicted from all over the world in one place. Isn’t it amazing?
Our main goal is to connect people, attendees from Vietnam to Canada, from Brazil to Germany, from Poland to Indonesia – the whole Magento community will be able to share, to meet and to get a very strong international connection. You will have a chance to attend sessions, that are really relevant for you, without any traveling costs. Stay at home or at your office and just turn on the Meet Magento World live broadcasting from our studio in Amsterdam.
Guido Jansen, inspirer of MM16WORLD and Vice President at Meet Magento Association, has already shared some features, details and format of the event. Now we are ready to introduce the agenda of Meet Magento World.
We will have all new Magento sessions, that have been never presented at local Meet Magento events. On the first day, December 6, Mark Lavelle, CEO Magento Inc., will open the conference – well, that`s a promising start. Also you can expect sessions from Vinai Kopp – Netzarbeiter, Nils Preuß – Polo Motorrad und Sportswear, Alan Kent – Magento Inc., and Tom Robertshaw – Meanbee. On next two days, 7th & 8th of December, you will hear sessions from Anton Kril – Magento Inc., Ivan Chepurnyi – Ecomdev, Ray Bogman – SupportDesk BV, James Cowie – Magento Inc., Phillip Jackson – Something Digital, Sofoklis Kyriazakos – Converge, Michael Türk – Flagbit. Also at the second conference day you can join to the special panel discussion on Magento 2 Performance and address your questions directly to Magento Inc. representative.
The final version of agenda is in progress and we are expect that even more “best of the best” will join to the speakers list during next days. Do not forget that we will have around 10 talks not related to Magento, people from different industries will share their experience as well as Magento gurus.
There are available two types of tickets. Regular ticket + Video Copy at the price of $400. This ticket gives you access to the event and all video recordings, so you won’t miss anything for sure. And a Regular ticket at the price of $300, which only gives you access to the whole event.
Just pick your ticket, find a perfect location for watching and enjoy the show! We will take care of the rest.Read more
Meet Magento Association partner Flagbit is breaking new grounds with the 27th edition of E-Commerce Forum Karlsruhe on November 10, 2016. After the attendee numbers increased during the past years, the Forum will take place at a new location for the first time: the Alte Färberei (event hall) of the Kesselhaus, directly located near the Flagbit HQ. Such big scope deserves big speakers and a great topics: Ben Marks (Magento Community Evangelist) is coming from the US, Moritz Zimmermann (Board of Directors SAP Hybris) from Munich, Pierluigi Meloni (Product Manager Oxid) from Freiburg and Boris Lokschin (CEO Spryker) from Berlin. Together with Michael Türk (Key Account Manager Flagbit), they’re creating the E-Commerce Forum Karlsruhe with sessions and panels regarding “Future of E-Commerce – between disruption and evolution“.Read more
TOP 10 Magento 2 Development Guides Released in 2016 — The Essentials For Every Magento Developer
It goes without saying that Magento version 2.0 is the much awaited release by many developers around the world. The current version took a very long time before it is developed, and it is worth the wait because of the many capabilities it has compared to the Magento 1.x version. It is hard to detail all the opportunities Magento 2 offers us. By means of experiments, Artjoker has found out that it is reduced time to market and lower maintenance costs, in-built SEO solutions and modernized web & technology stack. The new version is easily customized, it offers improved installation methods, and even more. Discussing the advantages of Magento 2 version will take a long time.
The checklist below contains manuals that are a must-read for every Magento developer who desires to foster his skills. All the books were released in 2016. This means that the information and guidelines they contain are up-to-date and relevant. Each book is available on Amazon, so you can easily add any of them to your cart. Check out the listing for yourself and be ready to read those editions that are of benefit to you and the projects based on Magento 2 you are going to perfect.
The book introduces the capabilities of Magento 2.0. Here you’ll find an explanation on how to create a simple module and log for database using the last Magento version. This introductory guidebook is about different salient features offered by Magento 2.0. After reading the 17-page text you will definitely be aware of the differences between Magento 1.X and Magento 2.0 in terms of their features and functionalities. Also, the book gives insights into the front-end of Magento 2.0. Summarize your knowledge of the whole process of creating modules, folders or structures.
Cost: $0.99 for Kindle Edition.
The book offers a comprehensive information on all the new Magento features to build up-to-date online stores. You will exploit little-known techniques to extend, tune, and manage Magento installation. Also, get a detailed information on how to make a store run faster, better and more productively. Be ready to read a guide on managing, optimizing, and extending online store by new features of Magento 2. Here you’ll find everything from creating and managing multiple stores to fine-tuning Magento for speed and performance.
Released on June 28, 2016
Cost: Paperback $44.99, Kindle Edition $32.39
Cost: $8.99 for Kindle Edition.
This book is about operational aspects that you need to be aware of if you want customers to get a pleasant shopping experience. The manual can be both a step-by-step course in setting up Magento 2 website and a reference to improve the existing online store. You’ll learn more about strategic planning, and get important guidelines and advice for optimizing Magento 2 store. Besides, you’re sure of your operations accuracy because of the screenshot and step-by-step instructions on how to manage hundreds of Magento 2 features.
Released on May 31, 2016
Cost: Paperback $44.99, Kindle Edition $35.99
Here you’ll find all the information to foster your Magento 2 skills effectively. The manual begins by setting up Magento 2 before gradually moving onto setting the basic options of the Sell System. Working through the steps in each chapter, you’ll discover all the Magento 2 features to create an online store that will definitely be a success. Here you can also find ample examples and practical advice to maximize your awareness of Magento System performance. Be proficient in the main functionalities and system structure of Magento 2.
Released on February 25, 2016
Cost: Paperback $29.99, Kindle Edition $14.59
All the latest features of Magento 2 are in one book to help you realize the full potential of the e-commerce platform. The book is written in an outstanding style and allows one to choose any of its features to carry out day-to-day Magento store tasks. This manual is for already existing Magento developers who want to foster their expertise in designing and managing projects. It starts with simple how-tos that delve into more advanced topics as the book progresses. The authors promise that by the end of the book you’ll be aware of all the development tricks needed for advanced Magento design task.
Released on March 28, 2016
Cost: Paperback $44.99, Kindle Edition $22.39
This book contains the FAQs from magento.stackexchange.com website. This book was specifically designed to be easy-to-use. Look up commonly asked questions, browse the answers on the particular topic and compare them to another information resources. Next topics are included: Magento 2, Magento 1.9, Magento 1.7, Configuration, Security, Performance, CE 126.96.36.199, Layout, Patches, Extensions, Cache and more.
Released on January 19, 2016
Cost: Paperback $15.00, Kindle Edition $6.00.
The manual supports the writing of innovative and complex extensions. Here the author provides a large overview of the best practices to help you scale a module in a high-load environment. Also, you’ll learn how to use test-driven development (TDD) and unit tests to handle a code. Step-by-step you’ll build an internationally-ready complex extension, find out how to protect user’s data and your intellectual property after publishing an extension on the Magento Connect marketplace. Want to become an invaluable extension editor? This book is for you.
Released on June 30, 2016.
Cost: Paperback $39.99, Kindle Edition $28.79.
- No Frills Magento Layout (by Alan Storm)
This manual is considered the only Magento book that fully covers the enigmatic XML Layout system. It is a must-have for both newbie and experienced developer. The book gives all the information you may need when working with the layout system.
This example-based guide is about customizing Magento 2 in an efficient and effective way. After the reading you’ll sure understand all the techniques used to create rich and deep integrations with the platform. If you want to develop Magento 2 extensions, this book is for you! You’ll learn how to get to grips with creating your first skeleton module, create your own ORM and data models, design your own shipping and payment modules, and more. After learning the concepts you will be able to implement them without much effort and create advanced customizations for Magento 2 in a snap.
It is going to be released on March 6, 2017
Cost: Paperback $49.99, Kindle Edition $39.99.
Kate is the marketer at Artjoker Digital, a full cycle development company, specializing in e-Commerce development. Artjoker works on a custom eCommerce design, allowing the website to become profitable, start bringing in more clients, and convert simple surfers into buyers. Get a whitepaper on 25 secrets of efficient online-store to learn more tips to make your online business thrive.Read more
We are sure that you had a great time at Meet Magento New York. Another 3 Meet Magento events are waiting for you in the end of October. Argentina, Spain and Romania are our next stops. Are you with us?
On the 21st of October the second edition of Meet Magento Argentina is taking place in Buenos Aires. The first conference in 2015 surpassed all expectations with over than 350 attendees and high performance level. This year our local organizer, Summa Solutions, is expecting to host even larger number of participants. That is why was chosen the new stunning venue – Golden Center, located within a green area and ready to welcome all our attendees.
The agenda is divided into 2 tracks: for developers and merchants. The main focus will be on Magento 2.0 and its applying. Among our speakers you can find Aldo Bressan, Summa Solutions, Sherrie Rohde, Magento Inc., also Damián Culotta will share his experience in developers room.
Agenda isn’t finalized yet, but we are sure that you can expect a great number of interesting talks and of course a lot of networking.
You can still join to MM16AR and visit a great city Buenos Aires. Tickets are available at the price of approx. 127$ (1.500 ARS).
Our next event on the 25th of October will be hold in the heart of beautiful Madrid. This year Meet Magento Spain is focusing on merchants and trending eCommerce practices, as well as their application in Magento.
The Agenda is full with interesting talks as well as with Workshops from the leading Magento experts. Just look at our speakers: Thomas Goletz, Meet Magento Association, Ignacio Riesco, Interactiv4, Ben Marks, Magento Inc., Enrique Barreira, Dufry Group, Stefano Lena, Contactlab, the list is endless and all of them will wait for you in the Main Conference Room.
The Workshop room will blow your mind by our best Magento experts. Ray Bogman, known as Magento Doctor, Talesh Seeparsan, Bit79, Bartek Igielski, Snowdog, Peter Jaap Blaakmeet, Elgentos Ecommerce Solutions and many others will give their workshop at MM16ES.
Something is telling me that you are already booking your ticket. And your wish to join will be even bigger when you will find out about our venue – spectacular Teatro Goya. It`s the second time when Teatro Goya will host Meet Magento Spain, last year all our attendees were impressed by this unique and exclusive place. Many thanks to our local organizer Interactiv4 for making this event unforgettable from year to year.
We have two types of tickets which you can still can buy: Full Pass (Conference + Workshops) for €250 and Conference Pass for €100. And great news for merchants, they can have a free entrance at MM16ES, all is required for this is just to fill our form.
Romania will close our October session on the 28th & 29th of October in Cluj-Napoca. Charming city with a major economic component and a valuable historical heritage is inviting all Magento community for the Meet Magento Romania 2016.
We have two conference days, 28th of October is completely dedicated to Business topics. Here you can expect to hear from Vlad Stănescu – MindMagnet, Thomas Goletz – Meet Magento Association, Jason Woosley – Magento Inc., Kuba Zwolinski – Snowdog. At the end of first day of MM16RO all Magento folks are welcome to the famous After party in Euphoria Music Hall.
The second conference day, 29th of October is focusing on Developers. And you can find a lot Magento gurus in the speakers list. Ben Marks – Magento Inc., David Manners – Sitewards, Anna Völk – E-conomix, Anton Kaplya – Magento Inc. , Miguel Balparda – Nexcess, Fabian Blechschmidt – Freelancer – these only few of them. Want to know more? Just check our agenda.
Our local organizer, MindMagnet, have done a great job and prepared a very saturated event for all attendees. The perfect venue – Grand Hotel Napoca, in the center of the city, from which you can easily reach all “must-see” spots in Cluj-Napoca.
There are two ticket options at MM16RO. You can buy a Regular Ticket at the price of €85, and you can buy Tickets in a Bulk (available for 4 persons) at the price of €85 each.
We hope you’ll enjoy spending time and networking at our fall events!Read more
This October is bringing six Meet Magento events in a row to our Magento Community. Let’s start with the first three of them. New York, Athens and Ho Chi Minh, different parts of the World, different cultures and lifestyles, but still they all have one important thing in common – Magento passioned communities. And if you are a part of them, then you should definitely spare some days in October for our stunning events.
And we will go one by one.
Organized by Atwix and Interactiv4, Meet Magento New York, will open our October series on the 5th of October. For MM16NY was chosen a very elegant and extraordinary venue – City Winery New York. With its unique, intimate atmosphere, so you can enjoy the networking with your Magento Pals having a perfect glass of wine.
Meet Magento New York is always been a business oriented event and the agenda is promised to be full of useful and valuable topics. You can expect to hear from Ignacio Riesco, Interactiv4, and Viacheslav Kravchuk, Atwix, who will open the conference. Paul Boisvert, Vice President of Product Management – Magento, Ryan Thompson, Head of Sales & Marketing and Business Development – TaxJar, Colin Stuart Co-Founder & CTO – Betabrand, those only few business leaders who will have their talk at the MM16NY stage.
There are two kind of available tickets, which you still can buy: General Ticket for $299.00 and Merchant Ticket for $129.00. Both tickets include full access to the venue, presentations and marketplace during the event, breakfast, lunch, wine tasting and of course networking dinner and after-party.
Greece go next.
On the 12th of October Athens will open its doors for the second Meet Magento Greece. Our local organizer, Converge SA, Magento Professional Solutions Partner, has attracted best speakers, business leaders, merchants and, of course, Magento developers, so you can get all the necessary information about latest trends in eCommerce.
Just check the Agenda – Thomas Goletz and Sofoklis Kyriazakos from Meet Magento Association, Vincent Brach & Kathleen Claes from Magento Commerce, Tomasz Karwatka, CEO of Divante, they all will share with you their knowledge and experience. Ben Marks, Magento Evangelist, will talk about “How & When it is feasible to upgrade your e-shop to Magento 2.0”.
Venue for MM16GR is the same, as last year – Radisson Blu Park Hotel. Perfectly situated in the city center, which give you a simple access to places like Acropolis, Plaka, Monastiraki, as well as to the major attractions of the city. And do not forget about delicious greek cuisine which you can enjoy at the afterparty. Already convinced to buy your ticket? Tickets are available in multiple variations: Students can buy their ticket only for €30.00, General Ticket costs €90.00 and a Group Ticket for Merchants – €100.00 (valid for 4 persons).
Asia is calling.
After a huge success in 2015, Meet Magento Vietnam is taking place second time in Ho Chi Minh City. Over that 1000 attendees and 300 retailers will gather on 15th of October for MM16VN. SmartOSC, our local organizer, did their best to made this event even better, than last year. Is it possible?
Sure. You will be impressed with the speaker list, business leaders and technical gurus from all over the World will come to Ho Chi Minh to have their talk. The Agenda is divided into 3 sessions rooms: Opening Room, Technical and Business rooms. You will able to hear about e-commerce trends in general and the Magento ecosystem in particular. Potential topics covered include B2B commerce, digital marketing, payment & shipping methods, and the evolution of Magento 2.0.
Do not miss a chance to visit Ho Chi Minh City, one of the most fast-growing cities in Asia, and to find new opportunities for your business in Asian market.
Normal tickets are available for a price of $81 till 30 September, also you can buy the Networking Night Ticket for $54, it gives you a chance to join a gorgeous buffet at The Log – a rooftop restaurant of GEM Center.
No matter what event you will choose, maybe all 3, why not ? We sure that each Meet Magento event will be unforgettable and it will bring you new knowledges, business connections, positive emotions and just good friends.
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