Starting now in October, cross-border e-commerce platforms are promoting foreign products in preparation for this coming holiday season.
While many media outlets and reports are currently revealing sales volumes from different regions and platforms, this piece of news is to unveil what exactly happens behind the scenes at international e-commerce giants.
1. The biggest e-commerce market in the world
With a population of over 1.3 billion people, China is the top source of products and the biggest e-commerce market in the world. Due to companies like DHgate.com, during the first eight months of 2015, the total e-commerce trade volume reached 9.8 trillion yuan. As the country that produces almost everything sold in the United States, there’s no better place to turn to when you want affordable, high-quality goods for less than retail price.
2. Buyer-seller relationship
Ecommerce isn’t just about products. The main point of a cross border e-commerce site is to facilitate goods from one country to another. However, cross border trade is also about relationships. The bond formed between buyers and sellers can have a tremendous impact on a seller’s success in the industry. Many buyers will recommend a certain seller or continually purchase from a certain seller they have had good business and communication with. Establishing trust through communication and customer service can really boost a seller’s credibility.
3. Trust and safety
It can be scary to buy things from overseas, especially when that country and your country don’t share the same language. This is why cross border e-commerce sites around the world have established trust and safety departments to handle their customers’ every worry and need. Rest assured, your goods will be safe and you’ll receive top of the line customer service from reputable e-commerce sites.
4. China vs. America
There are many differences between Chinese e-commerce and US e-commerce. In America, people don’t usually shop online for daily items. They reserve online shopping for large purchases they can’t find in stores or that they can definitely get for a less expensive price online, especially around the holidays. On the contrary, in China, people will buy almost anything online, even daily necessities like food or bathroom supplies. Unlike in America, it’s much cheaper to buy things online in China than to buy them in the store.
5. Who says you have to pay with a credit card?
In addition to the traditional option of paying with a credit or debit card, e-commerce sites have developed many new methods of payment for completing transactions. With options like PayPal and the ability to pay in your own currency (from dollars to euros to renminbi), shopping from cross border e-commerce sites is now easier and safer than ever.